While 1 in 8 women is at risk of developing breast cancer, the October Rose Campaign annually recalls the importance of early detection to save thousands of lives.
October pink: a month of mobilization against the most deadly female cancer
Created in the early 1990s in France, the "Octobre rose" operation brings together associations, health professionals, health organizations and individuals around the same cause: the fight against breast cancer. A disease that, even today, remains the most common and deadly cancer in women. Each year, nearly 12,000 women succumb to the disease . The Estée Lauder cosmetics brand and the magazine MC founded the association "Breast Cancer, let's talk about it" to better inform on this disease and the need for early detection .
- Breast cancer is exclusively female.
FALSE . Although this cancer is most common in women, it is not exclusively female. Breast cancer in men is rare and accounts for less than 1% of all breast cancers.
- You can not have breast cancer before 50 years.
FALSE. The risk of having breast cancer increases with age. Breast cancer develops most often around the age of 60: this is why women aged 50 to 74 are encouraged to perform a mammogram every 2 years (this is 100% by the Health Insurance). If young women are less risky, they are not spared . According to the Institut Curie figures, nearly half of the 40,000 annual cases of breast cancer are discovered between the ages of 50 and 69. Less than 10% of patients are under 40 years of age at diagnosis, and less than 5% are under 35 years of age.
- Breast cancer can be treated.
TRUE AND FALSE. The earlier the cancer is detected, the more likely it is to treat it. But even today, many tumors are not detected early due to lack of screening. We know the consequences: 12 000 French women succumb each year to breast cancer.
The best solidarity operations of October Rose
If October Rose is first a month dedicated to the prevention of breast cancer, it is also an ideal opportunity to inform more about this disease ... and to support those who suffer from it. To do this, one can encourage his relatives to be screened, but also to act, to his measure, by becoming actively or financially involved through a purchase.
In our slideshow , we propose you to discover the operations and brands that are involved in the fight against breast cancer by donating certain benefits to dedicated associations.
